Apple Search Ads + ASO intelligence

See what moves your app growth.

Cortex brings Apple Search Ads, organic App Store intelligence, attribution, revenue, and AI recommendations into one focused operating system.

cortex-intel-panel
Live Status

Apple Search Ads Campaigns

Last 7 Days

ASA_Brand_US

CPA: $0.23

$1,421

6200 Installs

ASA_NonBrand_US_ASO

CPA: $0.43

$3,840

8900 Installs

ASA_Competitor_US

CPA: $1.89

$850

450 Installs
Audit Status: Safe SyncAccess Live Cortex Dashboard →

Paid Acquisition

Connect to Apple Search Ads and run automated keyword bid optimizations, budget adjustments, and pacing alignment.

Organic Visibility

Track search positions, map competitor metadata strategy, discover high-intent keywords, and translate local listings.

Revenue Intelligence

Merge store attribution with cohort logs from RevenueCat and AppsFlyer to trace dollar performance down to search terms.

Safe Actions

Review recommendations inside the platform before execution. Run dry runs and inspect an immutable audit log.

The Cortex Loop

Unified Growth intelligence Workflow

Cortex continuous optimization operates in five steps. Data flows securely, intelligence is generated, and actions are double-confirmed by your growth team.

Live Data Pipeline FlowSelf-Hosted Loop
IntegrationsInsightsRecommendationsHuman ReviewMeasurement
Loop Phase: Observe

Continuous Ingest

Cortex checks Apple Search Ads, RevenueCat, AppsFlyer, and public App Store listings every hour to build a fresh, unified operational state.

Platform Capabilities

Everything you need, in one focused workspace.

No fragmented tools or disconnected sheets. Cortex brings campaigns, attribution logs, organic ranks, and cohort actions into a single operational interface.

Campaigns

ASA Command Center

Adjust bids, budget pacings, and ad-group priorities in real-time. View clear charts of impressions, taps, and CPA trendlines.

Active Campaigns18
Keywords

Keyword & Search-Term Intelligence

Discover profitable keywords. Uncover negative keywords that are eating your budget without bringing high LTV installs.

Opportunity Score84/100
RevenueCat

Revenue & ROAS Clarity

Know your real ROAS. Map Store revenue logs with paid campaigns, mapping Apple Search Ads spend with downstream subscription LTV.

Day 30 ROAS243%
AppsFlyer

AppsFlyer Attribution & Cohorts

Trace user lifecycle events. Link conversion events, subscription trials, and organic search term attributions down to specific cohorts.

Attributed Installs14,820
ASO.dev

Organic ASO & Competitor Gap

Monitor keyword positions and explore competitors' listing versions, localizations, and Rank improvements to identify visibility gaps.

Tracked Keywords250
AI Briefs

Baselines, Forecasts & Daily Briefs

Receive natural-language daily briefs summarizing app metrics, organic changes, and upcoming keyword options to drive your team's decisions.

Briefs DeliveredDaily
Decision Intelligence

One signal, one decision.

Cortex filters out the noise. It isolates growth signals, displays the supporting evidence side-by-side, drafts a recommendation, and lets you apply the change safely.

No Black Boxes

You see exactly why a bid adjustment is recommended, backed by attribution conversion histories.

Immutable Audit Trail

Every bid and keyword change is permanently logged to your self-hosted SQLite node database.

Optimization Signal Drafted
ID: ASA-SIG-8921
Target Keyword

"weather forecast map"

CPA: $2.84 (Target: $1.50)

Evidence Support

Competitor metadata update

Conversion Rate: -35.4%

Draft Recommendation

Add "weather forecast map" to negative keyword list. Shift bid weighting. Set exact match bid for parent group keyword "radar live storm" to:

$1.45
Bid change: -$1.39
Expected Outcome

Est. CPA Savings: $450/week

Organic visibility

Organic App Store Optimization

Cortex provides ASO tools to track keywords, spy on competitor metadata logs, and find localization options.

Recommendations only. Cortex does not write to App Store Connect or Google Play.

Keyword Discovery

Reveal high-intent, low-difficulty search queries matching your app's core value proposition.

Rank Tracking

Monitor daily keyword rank movements across multiple locales and track search position changes.

Competitor Overlap

Analyze organic keyword gaps and overlaps to capture traffic where competitor apps rank.

SERP Snapshots

Inspect historical App Store Search Result Pages (SERP) to evaluate competitor ranking shifts.

Listing History

Log historical screenshots, subtitle updates, promo copy revisions, and release changes.

Localization Tips

Generate transcreations of app descriptions and metadata tailored specifically per country.

Privacy-First Architecture

Self-Hosted & MCP Powered

Cortex runs in your own infrastructure. Your API keys, attribution logs, and campaign budgets never touch external SaaS databases.

Data Ingest

Apple Search Ads

Direct API access for campaign edits, bids, and keyword tracking.

Paid Ads

RevenueCat

Purchase events and subscription lifecycles to calculate accurate ROAS.

Attribution

AppsFlyer

Attribution cohorts, post-install signals, and event paths.

Attribution

App Store Data

Rank positions, competitor listing histories, and localization details.

Public ASO
Cortex Node

Private Sandbox Environment

Runs securely inside your VPC or server. Includes a local SQLite DB, localized caching, secure secret management, and a context-aware MCP server connection.

Local SQLite Storage
Model Context Protocol (MCP) Server
Privacy-First Architecture
Human Approver

Final Review

Approve bid updates and campaign allocations. Cortex only executes actions once verified and confirmed by a human analyst.

Zero store write permissions
Safety & Governance

Growth optimizer on your own terms.

Cortex runs in a secure sandbox, keeping you in complete control of bids, budgets, and keys.

Human Review

All actions require explicit user approval. Auto-apply is disabled by default to prevent unexpected changes.

Confirmation Steps

Bids and budget changes above custom limits require double confirmation and show dry-run warning flags.

Dry-Run Support

Run simulation changes to inspect expected bid changes and budget pacings before applying them.

Complete Audit Trail

Every action is logged in an immutable audit log detailing who triggered it, when, and the API response.

Bounded Daily Caps

Protect your accounts with hard daily spend limits and bid allowlists that Cortex cannot bypass.

applied Status Checks

Actions are marked as 'Applied' only after successful store configuration confirmations.

Turn mobile-growth data into your next best decision.

Connect your Apple Search Ads, RevenueCat, and attribution streams. Run optimizations safely from a self-hosted node with complete audit control.